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Newspaper Audience
Daily Newspaper Readership by Age Group

Percentage reading newspapers in an average week, 1999-2004

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Source: Scarborough Research unpublished survey data

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Daily Newspaper Readership by Age Group
Percentage reading newspapers in an average week, 1999-2004

Age 18-24
Age 25-34
Age 35-44
Age 45-54
Age 55-64
Age 65+
1999
42
44
54
63
69
72
2000
40
41
53
61
66
72
2001
39
40
51
60
66
72
2002
41
42
52
61
66
71
2003
40
41
50
59
64
71
2004
39
39
49
58
64
70
 

Source: Scarborough Research unpublished survey data


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